Having hosted an online marketplace—among many other things—since 2016, they send out on average 6000 plastic food containers every month, and saw a problem, as all these are non-biodegradable items that impact the environment negatively.
According to Our World in Data, plastic packaging is the dominant sectoral use of plastics globally, accounting for 42 percent (146 million tonnes) in 2016.
Despite this, however, they found that the single-use plastic packaging is highly sought after among food traders because it is more cost-effective, as compared to paper packaging. Taking this into account, they came up with a solution;
“We are working together with Foodabox, an eco-friendly food packaging manufacturer, to have biodegradable paper lunch boxes distributed at low costs to food traders across Malaysia to help combat the rising problem of single-use packaging”, said Major (Retired) Shera Ann Bosco, Co-Founder, and CEO of CARING MOMS.
This programme also opens up an opportunity for corporate brands to advertise with CARING MOMS, to have their advertisements printed on the boxes and distributed to food traders, targeted to reach 100k consumers monthly beginning January 2020. To kick-start the programme, 1800 boxes were distributed during the launch to food traders at the Bazaar.
“We hope that through the Eco Lunch Box programme we can encourage the use of eco-friendly products as substitutes of single-use plastics, to move towards a more sustainable environment, leaving a better planet for our children”, noted Umesh Naramsimhaiah, Co-Founder and Managing Director of CARING MOMS.
For more information on CARING MOMS and for partnership inquiries, please message Support.